Ionica Studios

BRANDING. MESSAGING STRATEGY. WEBSITE.

Ionica Studios

Ionica Studios is a one-stop shop for all of your professional audio requirements in the heart of Hollywood, CA.  Welcome to a premium studio experience.

Ionica Studios is a one-stop shop for all of your professional audio requirements. They provide an exclusive working atmosphere in which artists and musicians may concentrate on their creative and artistic workflows. Their  recording and listening rooms are built with the most accurate acoustic qualities and windings conceivable. The Studio has a large selection of high quality equipment. The  Recording Studio offers a broad range of recording and production services. The brand strives to give their clients an amazing experience to guarantee you enjoy all our performance spaces has to offer throughout your sessions with them.

Hollywood, CA is already an area where many creative individuals go to record music, podcasts, videos, etc, so finding the best ways for Ionica to stand out amongst competitors was the aim here.  The studio rooms are fitted with bright LED light streams along the top of the edges of each room.  The LEDs have 20 different color options and certain colors in the room give the studio a premium feel, so adding to that concept we developed a palette with cool bright colors that corresponded with the LED premium feel.  The logo was crafted to fit the theme, while also being simple and memorable.  After identifying several brand identity elements, a unique content strategy was next.  Since the studio already had a small client base, offering studio promotions to capture Hi-Res content shot with Sony mirrorless cameras and prime lenses during actual sessions provided great original content that felt natural.  This gives the impression that the studio is already widely popular to new viewers.

CLIENT

Ionica Studios

ROLE

Creative Direction, Branding & Strategy

YEAR

2022

THE WORK

COLOR PALETTE

LOGO DEVELOPMENT

SOCIAL MEDIA CONTENT STRATEGY

IG STORIES Feed Episode Promo (Reference)

IG POST Feed (Reference)

IG / FB Ad Styles (Reference)

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CREATIVE DIRECTION

Wes Turner | Austin Grider | RichardNSK

ART DIRECTION

Wes Turner

CONCEPT

Wes Turner | Austin Grider | RichardNSK

DESIGN

Wes Turner | RichardNSK

PROJECT MANAGEMENT

Austin Grider | RichardNSK

COPYWRITING | MESSAGING

Wes Turner | Austin Grider

SOUND DESIGN | VIDEO EDITING

Raymark Buray | Joshua Durant | Jacob Hippay

MARKETING STRATEGY

Wes Turner | Austin Grider | RichardNSK